Fusion Connect is an integrated marketing services platform that fosters collaboration, streamlines creative processes, enhances brand asset management and provides simplification and transparency over the procurement of marketing materials.
At the heart is Fusion Connect – Workflow, a best of breed work management system that allows your teams to have one central application platform to share ideas, create content, manage complex processes and do their best work.
- Single system of record for managing work.
- Highly configurable to suit any team, region, project or program across your organisation.
- Ability to plan, manage and measure work based on data with real time access and insight to projects.
- Integrations to connect all applications and automate creative and business processes.
- Provide detailed metrics in real time to manage performance.
Source provides transparency over the print buying process with detailed spend analytics as well as access to on demand, Web-2-Print and catalogue ordering.
- Project and supplier management visibility and features that provides cost control.
- Integrated streamlined workflows from creative brief all the way through to source to pay.
- Provides more control over the campaign life cycle.
- Approvals and alerts to enhance workflow effectiveness and control.
- Automated order and PO creation to reduce administration and improve cashflow.
- Rate cards for cost control.
Digital Asset Management (DAM)
DAM is an industry leading Digital Asset Management system that provides a central repository for all your marketing assets. The DAM allows for the easy and efficient location, reuse, proofing and publishing of content to manage your brand and marketing communications.
- Find images, videos, audio and creative files quickly and easily.
- Convert files on the fly to enable the streamlining of assets to be used on various media platforms.
- Create assets, download, publish and share them anywhere for collaborative proofing and approval.
- Measure creative and marketing strategies and productivity with content analytics.
- Ability to create customised portals to highlight particular assets to selected user groups.