Fusion Connect is an integrated marketing services platform that fosters collaboration, streamlines creative processes, enhances brand asset management and provides simplification and transparency over the procurement of marketing materials.
WORKFLOW | DAM | SOURCE
At the heart is Fusion Connect – Workflow, a best of breed work management system that allows your teams to have one central application platform to share ideas, create content, manage complex processes and do their best work.
- Single system of record for managing work.
- Highly configurable to suit any team, region, project or program across your organisation.
- Ability to plan, manage and measure work based on data with real time access and insight to projects.
- Integrations to connect all applications and automate creative and business processes.
- Provide detailed metrics in real time to manage performance.
Source provides transparency over the print buying process with detailed spend analytics as well as access to on demand, Web-2-Print and catalogue ordering.
- Project and supplier management visibility and features that provides cost control.
- Integrated streamlined workflows from creative brief all the way through to source to pay.
- Provides more control over the campaign life cycle.
- Approvals and alerts to enhance workflow effectiveness and control.
- Automated order and PO creation to reduce administration and improve cashflow.
- Rate cards for cost control.
DAM is an industry leading Digital Asset Management (DAM) system that provides a central repository for all your marketing assets. The DAM allows for the easy and efficient location, reuse, proofing and publishing of content to manage your brand and marketing communications.
- Find images, videos, audio and creative files quickly and easily.
- Convert files on the fly to enable the streamlining of assets to be used on various media platforms.
- Create assets, download, publish and share them anywhere for collaborative proofing and approval.
- Measure creative and marketing strategies and productivity with content analytics.
- Ability to create customised portals to highlight particular assets to selected user groups.