Reebok x Barbie In Store Takeover.

When Reebok teamed up with Barbie, Fusion brought the campaign to life, with a picture perfect takeover across flagship locations.

​Think windows, floor decals, banners and custom props, all styled to amplify Barbie’s signature aesthetic while keeping the retail experience sharp and shoppable.

​A bold, branded rollout with serious shelf appeal.

​​​​Powerful and in pink.