Brickworks ‘Poesia Glass Brick’
Reimagining Texture and Light.
For Brickworks’ national ‘Poesia Glass Brick’ campaign, Fusion designed and installed immersive displays that reflect the elegance of architectural artistry. Combining refined materials with thoughtful composition, each retail space became a tactile experience.
Poesia Glass Brick Reimagined.
Brickworks came to us with this beautiful campaign concept that centres around the bubble details in their ‘Poesia Glass Brick’ range. Installed at their spaces across the country, the displays feature a sculptural composition of glass bricks and acrylic boxes, as well as the bricks and pavers. An array of luxurious building products in a reimagined and artistic form. Truly pleasing to the eye!
Key Focus Areas:
- Concept & Development
- Visual Merchandising
- Retail Displays
- Installation
